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Fundamentals of Character Design in Adobe Illustrator

Set your creativity free and learn how the character desiggn process  10+  hours of content and 50+  video lessons!
 
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Artists are made, not born: Let me show you why!

🎨 You might believe that character design is a gift you're either born with—or not.
🎨 Maybe you’ve thought that the best artists just "have it," and inspiration flows naturally whenever they face a blank canvas.
🎨 And those amazing characters you see? You assume they were created effortlessly.

But… what if I told you that’s a myth?

The truth is: great character design isn’t magic.
It’s not about being born with talent—it’s about learning the process, practicing with purpose, and building the confidence to create.

đź§  Patience, dedication, and passion

these are the real foundations of every artist you admire.

Yes, some people might start ahead. But if you’re willing to learn, explore, and practice…
you can design characters you’re proud of.

That’s where this course comes in.

I’ll guide you step by step through the entire process of character design in Adobe Illustrator—from sketch to final polish.
You’ll learn not just the tools (like the pencil, pen, and shape tools), but also the creative thinking behind every character I draw.

With 7 packed modules and 50+ video lessons, you’ll have everything you need to bring your own characters to life—even if you’re starting from zero.

Are you ready to discover what you're really capable of?

👉 Let’s start this journey together.

 Find out more about what you'll get with the course!

 Character design is a skill anyone can master — and I’m here to show you how.
🎨 Do you love to draw but feel stuck when it comes to designing original characters?
Maybe you’ve tried using Illustrator but felt overwhelmed by the tools… or you’re self-taught and ready to take your art to the next level.

I’m Cody A Banks — and I’ve been illustrating fun, colorful characters for over 20 years using Adobe Illustrator.
Even though I went to art school, I like to consider myself self-taught, because everything in my workflow is something I figured out through curiosity, trial, and a lot of sketching.
That means I know exactly what it’s like to start from scratch — and I know what actually works when it comes to learning.

In this course, I’ll take you behind the scenes of my character design process and teach you the tools and techniques I use to bring bold, expressive characters to life.

👉 Whether you’re just beginning or already have some experience, you’ll get:

- 50+ step-by-step video lesson

- A full breakdown of the pencil, pen, and shape tool

- My personal methods for simplifying complex form

- Tips on color, personality, and visual storytelling

With my guidance, you’ll learn how to design characters that pop — and gain the confidence to develop your own style.

You don’t need natural talent. You need the right approach, the right tools, and someone who’s done the work.
Let’s do it together — and make your characters unforgettable.

Hello!

My name is Cody A Banks and I love to illustrate fun, colorful characters with tons of personality. With  20 years of experience using Adobe Illustrator I’ve mastered the tools that you need to create compelling, eye-catching artwork. I enjoy showing my process to my followers and bring you all along for the ride to get a behind the scenes look at how I go about illustrating. Although I went to school for art I still like to consider myself self-taught since all the techniques I use in my work flow I came up with on my own. I think this gives guidance to new artists who are just trying to figure out where to start but also gives a new perspective to experienced artists who may not have thought to do things how I do them.
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IMAGINE DEFEATING YOUR FEARS....

🖼️ Imagine finishing the course and finally creating characters you’re proud to share.
🖼️ You’ve put in the practice, and now your work reflects your passion — not your fear.
🖼️ No more comparing yourself to others. You see your growth, your style, your voice.

One of the biggest things that holds artists back in Illustrator is thinking it has to be perfect from the start.
But in this course, I’ll show you how to use Illustrator like a sketchbook — to explore, build, and refine your characters without pressure.

This is how I work: start loose, shape your ideas, and polish them as you go.

You’ll learn the tools, the techniques, and the mindset to create with confidence.

🎨 Today, you can choose to invest in your growth as an artist — and I’ll be with you every step of the way.

Let’s create something amazing together.

AT THE END OF THE COURSE YOU WILL BE ABLE TO:

Confidently Design Original Characters in Adobe Illustrator

You’ll learn how to bring your own character ideas to life — from initial concept to final design — using Cody’s proven techniques. You’ll understand how to create expressive, unique characters full of personality and style.

Master Key Illustrator Tools for Character Design

Through in-depth lessons on the pencil tool, pen tool, and shape tools (Cody’s “Three Pillars”), you’ll gain hands-on confidence using Illustrator’s most powerful features for sketching, refining, and building vector characters.

Apply the Fundamentals of Visual Character Building

You’ll grasp key design concepts like body proportions, eye and mouth variations, and how visual elements like shape and size influence a character’s age, mood, and personality — giving you the creative control to tell stories through design.

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Course Content

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The course includes 7 comprehensive modules packed with over 50 video lessons designed for learning and hands-on practice. You’ll also get step-by-step character creation tutorials to follow along with.

All videos are available to pause, replay, and watch anytime, so you can learn at your own pace.

It’s best to take the course in order, as we start with the fundamentals — like setting up your workspace and mastering the pencil, pen, and shape tools — before moving on to more advanced character design techniques.

Remember: practice is the key to mastering your skills!

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Included in my course fees:

Fundamentals & Materials

We will look together at the materials, basic techniques, and knowledge needed to begin this journey. Approaching a new technique means first learning how best to use the tools at your disposal.

Practical exercises

Theory is important, but what makes you a true artist is practice! You'll find lots of exercises to get started with and from which to get inspiration. I will show you some tricks that will make your drawings truly unique and masterpieces. 

Lifetime Access

Once you register for the course, you will have lifetime access and you can watch it whenever you want! This will enable you to better learn even the most difficult notions. You don't have a deadline, you can take the course even for 5 minutes a day! 

Flexibility

This is one of the course's strengths: being able to watch the videos wherever you want, whenever you want, and as many times as you want. The course is available from any device so you can watch the course from the comfort of your home or take a single lesson on the train!

Community of artists

As soon as you sign up for the course, you will join a group of people who, like you, share this passion and are following the same course as you. This means you'll be able to exchange ideas, tips or ask questions because you'll be surrounded by people who love art the same way you do!

My daily support

On this journey, you will never be alone! You can write to me and you will receive my feedback as soon as possible, so you will always feel supported. Sometimes, approaching drawing is not easy. You may feel that you are not enough, but don't worry: I will be there to help you, step by step!

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Find out more about what you'll get with the course!

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My goal for this course is to teach the fundamental skills needed to create fun and unique characters in Adobe Illustrator. We’ll walk through all the info you need to know to prep your workspace and then dive into the functionality of what I call the three pillars: the pencil tool, the pen tool and the shape tools. Once we’re nice and comfortable with how these tools work I’ll share some of my go-to styles of eyes and mouths and discuss how head to body ratio can affect things like a character's age, mood and personality. Then we will create a complete character from scratch using everything we just learned. Finally we finish up with the post design process, covering things like color variations, how to export and more.

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 Fundamentals of Character Design in Adobe Illustrator

TWO OPTIONS TO CHOOSE FROM:

EXCLUSIVE WAITING LIST DISCOUNT

Here you can find two options that only differ in how you want to pay. The first option is a one-time fee, and the second is a monthly option with three installments. The price displayed below is in dollars (USD), but you can pay with ANY currency.

Let's go learn how to do character design!

One-Time Payment

$297

$197

SPECIAL WAITING LIST DISCOUNT

  • 7 Modules
    50+ Video Lessons 

  •  10+ Hours 

  •  Extra : Community Group with myself

  •  Direct Feedback from myself for Final looks

  •  14 Day money back guarantee

  •  3 Bonus Vector Files $47 FREE

Total Value: $344

Special Price: $197

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3 Monthly Payments

$107

$67

SPECIAL WAITING LIST DISCOUNT

  • 7 Modules
    50+ Video Lessons 

  •  10+ Hours 

  •  Extra : Community Group with myself

  •  Direct Feedback from myself for Final looks

  •  14 Day money back guarantee

  •  3 Bonus Vector Files $47 FREE

Total Value: $344

Special Price: $67/m

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My Guarantee to Every Student

If you are not satisfied with the courses for any reason, you have the right to obtain a full refund within the first 14 days. This is my guarantee to you, I want all my students to be satisfied. Also, this means that there is no risk as well! Give it a try and experience the program first-hand!

Frequently Asked Questions

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